Excerpts from PM Modi's 36th episode of Mann Ki Baat on All India Radio, 24 September 2017
My dear countrymen, Namaskar to all of you! It is now a full three years since I started speaking to you over “Mann Ki Baat”. This is the 36th episode today. “Mann Ki Baat” has provided me with a unique opportunity to get connected with various feelings and positive energy of the country; emotions of our people which include their desires, expectations and at times, even grievances, which come to their minds. And I have never said that these are the expressions of my mind; Mann Ki Baat reflects our countrymen’s minds, their expressions, their expectations. And when I say things in Mann Ki Baat, people from across the country send their ideas, experiences and feelings to me. I am probably not able to convey all these to you but still I get a treasure-full of ideas over e-mail, over telephone, over mygov. or over NarendraModiApp. I receive a multitude of such ideas and suggestions. Most of these are inspiring to me.
Once, in Mann Ki Baat, I had mentioned about a retired teacher from Maharashtra Shriman Chandrakant Kulkarni who donated 51 post - dated cheques of Rs. 5,000/- each for the cleanliness drive out of his total monthly pension of Rs. 16,000/-. And then I saw that a lot many people came forward to donate for this cause.
Once, I saw a selfie of a sarpanch with a daughter and referred to the same in Mann Ki Baat. In no time, “Selfie with Daughter” became a big campaign not only in India but across the whole world. This is not only an issue of social media. It became an incident to create a new self-confidence and a feeling of self pride in every daughter. Every parent started feeling that they should take a selfie with their daughter. Every daughter started regaining her own self confidence & self esteem.
My dear countrymen, we had taken a resolve in last month’s Mann Ki Baat and had decided to observe a 15-day Cleanliness Festival before Gandhi Jayanti. We shall connect people through cleanliness. Our Honourable President inaugurated this programme and the country got connected. The old or the young, men or women, city or village everyone has become a part of this Cleanliness campaign now. And when I say “Sankalp Se Siddhi”, we can see for ourselves as to how a Cleanliness Campagin is advancing towards Sankalp Siddhi, that is Attainment through Reslove. Everyone accepts this, co-operates in this and makes a contribution in realizing this. I am grateful to our Honourable President. But, every section of society has taken this as its own campaign, everyone has got connected to this. Whether it be people from the sports world, academicians, schools, colleges, universities, farmers, workers, officers, government employees, police, or army jawans – every one has got connected with this. A kind of a pressure has been created in public places and now people resist if someone tries to spoil or to make a public place dirty in any way and even those spoiling public places are also feeling this pressure. It is a good thing and I am pleased to know that just in the first four days of “Swachhata Hi Sewa Abhiyan” more than 75 lakh people joined these activities with more than 40 thousand initiatives..
I have seen that some people are continuously working and are determined to bring out results. I noticed something else this time – one is that we clean up a place, and the second is that we become aware and do not spread filth; but if we have to inculcate cleanliness as a habit, we must start an idea- based movement also. This time a number of competitions were organized on the theme “Cleanliness is Service”. More than two and a half crore children took part in an Essay Competition on cleanliness. Thousands of children made paintings. They drew pictures based on their own imaginations. Many people wrote poems and these days I post drawings made by our young children on social media and praise their efforts. Whenever there is a reference to cleanliness, I do not forget to express my gratitude to media persons. They have taken this campaign in a religious manner. They have made a big contribution in creating a positive environment and are leading the Cleanliness Campaign in their own ways.
We can see in “Swachhata Hi Sewa” movement as to how the electronic media and the print media in our country can render a big service to the country. Just a few days ago some one drew my attention towards Bilal Dar, a young man of 18 years from Srinagar. And you will be glad to know that Srinagar Municipal Corporation has made him their brand ambassador and when there is a talk of brand ambassador, there is a general feeling that he/she must be a Cine artist or a sports-personality. But not in this case. Bilal Dar got connected to the ‘Swachhata Abhiyan’ or Cleanliness Campaign since the age of 12-13 years and has been working for the last 5 to 6 years. He clears plastic, polythene, used bottles, dry or wet waste – every piece of dirt from Aisa’s biggest lake near Srinagar. He also earns from this activity. His father had died of cancer at a very young age but he connected his livelihood with cleanliness.
I congratulate Srinagar Municipal Corporation for taking this initiative towards sanitation and for their imagination to appoint an ambassador for this cause of cleanliness because Srinagar is a tourist destination and every Indian wants to go there; and if such attention is given to Cleanliness it is a very big achievement in itself. And I am glad that they have not only appointed Bilal as their ambassador but also given him a vehicle, and also a uniform and he goes to other areas and educates people about cleanliness and inspires them and keeps tracking them till results are achieved. Bilal is very young age wise but is a source of inspiration for all of us who are interested in cleanliness.
I congratulate Bilal Dar.