By Babushahi Bureau
Chandigarh, December 7: The 1st edition of the CII Tourism Fest, organized by Confederation of Indian Industry (CII) in association with Chandigarh Administration as host city and Punjab as the Principal Partner state concluded with overwhelming response here today.
The fest witnessed participation from Madhya Pradesh, Andhra Pradesh, Himachal Pradesh, Uttarakhand, Karnataka, Maharashtra and Jammu & Kashmir, Tamil Nadu & Delhi in addition to overseas participation from China, Philippines, Thailand, Malaysia, Indonesia (Silver Sponsor), Turkey and Ethiopia.
Anil Kumar, Home Secretary cum Secretary Tourism, Chandigarh Administration, while congratulating CII for organising a successful and much pertinent Toruism fest said that “ I invite all domestic and international participants to the Tourism Fest next year on same dates – 5-7 Decenber 2014”. I also thank CII for chosing Chandigarh as the location to organise this mega event. The Chandigarh Administration is fully committed to support tourism and hospitality industry and remove bottlenecks, if any”.
He also released a Book by Chef Manjit Gill, Chief Executive Corporate Chef of ITC Ltd ‘The secrets of Indian Gastronomy’ showcasing India’s age old philosophy and secrets behind various recipes.
“CII Tourism Fest was overall an exemplary show. There was huge International participation as well. We received participation from China, Dubai, Philippines, Thailand, Malaysia, Turkey, Ethiopia and Indonesia. Various B2B meetings and tie ups were forged between counterparts from India and abroad. 88 per cent of the exhibitors have said that they would exhibit at the next edition, reflection of strong exhibitor satisfaction. 22% recieved queries related to leisure and pilgrimage, while 17% received queries related to heritage and F & B. 93 per cent of the visitors rated Tourism Fest 2013 as Excellent or Good. 94 Per cent of the visitors said that they would like to visit the next edition of Tourism Fest.,” said, Mr Jayant Davar, Chairman, CII Northern Region & Co-Chairman & Managing Director, Sandhar Technologies Ltd.
Chef Gissur Gudmundsson, President, World Association of Chefs Society (WACS) while praising India said that “ India is truly ‘incredible’ and the logo of Indian Tourism ministry is absolutely appropritae. We are delighted, amazed and pleasently surprised to know that India offers more than 100,000 recipes to the world. The fests like this would indeed showcase India’s best to the world. We would come in biigger numbers for the next edition.”
“The international Chef Meet was a big hit. The 3-day culinary event saw over 90 participants competing in various individual and team events with 14 categories judged by an internal World Association of Chefs Societies (WACS) approved jury. With over 35 world renowned chefs, this was undoubtedly the largest gathering of food and beverage industry professionals – executive chefs, F&B managers, academicians and technocrats,” said Chef Manjit Gill, Chief Executive Corporate Chef of ITC Ltd.
All the pavilions of the fest attracted great number of holiday lovers who benefitted from a wide range of special itineraries, special & attractive packages, unexplored destinations and great holiday deals from various state and country tourism boards. Also, mesmerizing dance performances by the national as well as international dancers during the International Dance Show won the hearts of city residents.
The international stalls witnessed great footfall on all 3 days, as Tricity residents showed great interest in overseas tours and deals. While some showed interest in tasting ethnic Indonesian snacks, some were found busy clicking pictures with the ravishing Malaysian artists.
The stall of China with its mesmerizing ambience and look painted the whole environment bright and red. Mr Li Qianguo, Deputy Director, China National Tourist Office said, “We have travelled all across India but the kind of warmth we received here is incomparable. People from the region showed great interest in exploring about the unexplored and unknown destinations of China like: The Silk Route, Shanxi, Xi’an, Cuando. We got more than 500 queries in three days and we generated more than 50 leads, which clearly reflects the great response we received in this fest. We also loved the city beautiful and its amazing spicy Punjabi food.”
Ms Masruroh, Deputy Director of International Tourism Promotion of Asia said, “Our purpose of coming to this fest was to promote Indonesia beyond Bali and we have been successful in doing that as we received a large number of queries for Lombok, Yogyakarta and Jakarta. The CII Tourism Fest acted as a great platform for us to showcase Indonesia as the best holiday destination. We also loved the planned city of Chandigarh and had a great time while shopping some Indian sarees and footwear from Sector 17 market.”
Mr Cengiz KelleKci, General Manager, Turkey Tourism and Mr Jeetu Frantz, Managing Director, Tourism Dubai also shared that they have recived tremendous response and waarmth from the people here, while we showcased our finest tour packages, attractive packages and best locations.
“’If you want to have an entirely different kind of holiday experience, Philippines is your cup of tea’, we came to the CII Tourism Fest with this thought in mind and we have been able to do so up to a great extent in three days. People here showed great interest in knowing about the great holiday destinations of Philippines-Manila, Boracay and Cebu. We had more than 300 queries which is really encouraging. We booked many educational tours. We also loved the amazing Macce ki roti and Sarso ka saag of the city beautiful,” said Mr Jitendra Kumar, Asst Manager Sales, and Department of Tourism Philippines.
“Malaysia doesn’t need an introduction when it comes to amazing tourist destination. Malaysia-Truly Asia, received an overwhelming response from the city beautiful. We look forward to witness a bigger version of the CII Tourism Fest next year,” said Mr Achinto Bose, Marketing Manager, Tourism Malaysia.
Mr Deepak Arora, Information Officer, Amazing Thailand, said, “During all three days of the fest, people showed great enthusiasm towards our stall. Whether it was trying out authentic Thailand snacks or getting clicked with Thai artists, people appreciated every aspect of Thailand. Besides Bangkok and Phuket, we got numerous queries regarding Hua Hin, Koh Chang, Rayong, Ko-samui.”
Rajan Malhotra, a visitor shared that “This CII Tourism fest was great in terms of the number of national and International destinations and amazing package deals being offered here. We got a great value for money deal and will be flying soon to Indonesia”.
Students from Aeknoor Public School, Fatehgarh Sahib, visited the fest in the morning and were happy while getting clicked with international artists from Indonesia and Thailand. Ms Sukhvinder Kaur, Principal, Aeknoor Public School, Fatehgarh Sahib, said, “We wanted the kids to have an experience of an International Festival and CII Tourism Fest was perfect in those terms.”
7 December 2013
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