Photo Source: Babushahi Bureau
Godrej Locks Champions organizes Home Safety Awareness camp in collaboration with Chandigarh Police
In line with the Home Safety Day pledge to create awareness across 52 locations in 52 weeks
Godrej Locks engages with Chandigarh citizens assuring home safety
Chandigarh, June 4 2023: Godrej Locks & Architectural Fittings and Systems (GLAFS), a renowned flagship brand of Godrej & Boyce, associated with Chandigarh Police to conduct a home safety awareness drive encouraging, citizens to prioritize home safety.
With the onset of summer vacation and an increase in travel activities, individuals must prioritize the security of their homes. Recognizing the importance of providing a worry-free environment, ‘Live Safe, Live Free’ campaign will provide expert guidance on maintenance, home safety assessments, and theft prevention measures. For this, Godrej Locks installed safety booths in various housing societies and offered free home safety check-ups for residents across the city. Mr. Jaspal Singh, Sub-Inspector, Sector 48 from Chandigarh along with a safety expert from the brand, educated people about the significance of home safety and addressed their concerns.
Chandigarh holds significant importance as a market for the brand, and Godrej Locks is determined to achieve 22% revenue growth in the market. Godrej Locks is also expanding its presence in urban and rural regions of Punjab and Chandigarh, to further strengthen its market position.
Shyam Motwani, Business Head at Godrej Locks, said, “We envisaged the ‘Har Ghar Surakshit’ campaign to propagate and communicate our commitment towards ensuring safety of personal spaces and possessions using our experience as leaders in the industry. At Godrej Locks, we firmly believe that by empowering residents with knowledge about potential hazards and providing them with appropriate safety measures, we can foster a culture of safety that benefits the society as a whole. We are dedicated towards constantly innovating and providing the highest quality of locks and safety solutions to our customers.”
He further added, “We have seen great success in Chandigarh and the North Indian market, and we strive to strengthen our presence in these markets. With this campaign, we aim to spread awareness about safety risks, educate the society on how to mitigate these risks and also establish our strong presence in these markets, as market-leading providers of these solutions.”
Announced on 15th November in honour of Home Safety Day, 'Live Safe, Live Free' program aims at promoting home safety awareness across 52 locations, emphasizing Godrej's unwavering commitment to quality and safety.