Punjab’s Anti-Drug drive shifts focus to rehabilitation and jobs, aiding recovery
Babushahi Bureau
Chandigarh, March 2, 20262 — Punjab is witnessing a gradual shift in its anti-drug strategy, as the government led by Chief Minister Bhagwant Singh Mann expands its campaign beyond enforcement to focus on rehabilitation and reintegration.
Under the ‘Yudh Nashean Virudh’ initiative, the state is combining action against drug networks with structured support systems such as counselling, treatment, and employment opportunities to help individuals rebuild their lives.
Stories emerging from across the state highlight the impact of this approach. Individuals who once struggled with addiction are now returning to education, employment, and stable routines after undergoing rehabilitation and receiving consistent support.
One such case is a college student who fell into substance abuse through peer pressure but is now working towards completing his studies after receiving counselling and treatment. Another individual, who lost his small business due to addiction, has regained financial stability with the help of rehabilitation and job opportunities.
Similarly, a former trader shared how addiction had damaged both his health and family life. After undergoing treatment, he is now on a path to recovery with renewed focus and improved well-being.
Officials say the programme reflects a broader policy shift where tackling drug abuse is no longer limited to policing but includes long-term recovery measures. Rehabilitation services are being linked with livelihood support to ensure that individuals do not relapse and can reintegrate into society.
A key element of the initiative is employment, which experts and beneficiaries alike identify as critical to sustained recovery. Stable work not only provides income but also restores a sense of purpose, discipline, and social acceptance.
As the campaign continues to expand, the government’s approach signals a move towards addressing addiction as both a law enforcement and a public health challenge, with emphasis on helping individuals transition from recovery to long-term stability.