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Tirchhi Nazar
The Scoop Loop ( in HT City- Mycity Page-03)
News about Launch of babushahi.com
By :
Baljit Balli
First Published :
Friday, Nov 11, 2011 12:00 AM
Updated :
Friday, Nov 11, 2011 12:00 AM
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News about Launch of babushahi.com
By Eileen Singh
eileensingh2009@gmail.com
From sending news through taxi drivers, telegraphs, wire services, fax, phones and now emails, Baljit Balli, has seen it all. Having been associated with the media industry for the past three decades, Balli is now officially launching his web news portal, babushahi.com. The term \'babushahi\' means a world of bureaucracy, and the website aims at digging out exclusive scoops from politicians and concerned bureaucrats. Balli\'s association with Punjabi daily, Ajit, for 25 years, depicts his knowledge of the region\'s politics. He then moved on to PTC news channel, where his show, Tirchhi Nazar, became a platform to grill politicians and bureaucrats. The decision to come up with a portal that would exclusively cater to the region\'s news came about in June this year. Since then, the portal has been running on an experimental basis. \"Since 11.11.11 is an auspicious date, I thought of launching the portal on Friday itself. People know about the existence of this portal, but not about the man behind it. From now on, I will officially be guiding the activities of the website to give our readers an extensive coverage of the politics of the region,\" says Balli. \"The USP of the portal is its focus on the region, which can serve as a goldmine of news and scams that has remained untouched by the national media, since everyone has been running behind `breaking news\',\" he adds. Deliberations have been made to keep the portal user friendly, while keeping the visitors abreast with the latest happenings. The portal offers a plethora of topics, which include the latest news, interviews, features, success stories and profiles. An archive to refer to past incidents has also been setup. One can also refer to present and future events on this archive, which is free of cost, and can also be subscribed to for free. The portal has also created a page on Facebook and has developed its own search engine that is exclusive to the portal and not attached to Google. \"I want to dedicate this portal to the common man who is bearing the brunt of our politicians. I just want to spread awareness about the daily affairs of the political activities of the region,\" concludes Balli.
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